Eight questions
The Buyer Profile
Eight questions about how you intend to use a house and its money. Six kinds of buyer at the end of them, each with the hotspots, the structure and the reading that fit.
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The six kinds of buyer
The Collector
Buys the house that cannot be built again, holds it for a generation, and never asks about the yield.
The Family Office
Buys for the principals and the next generation, with a structure, a mandate and a spreadsheet.
The Seasonal Resident
Wants the same house every August and every February, and wants it to pay for itself the rest of the year.
The Relocator
Is moving, for tax, for family or for the light, and the house has to work on a Tuesday in November.
The Yield Investor
Buys the numbers, lets the house, and sells when the numbers say so.
The Legacy Builder
Buys the house the family will gather in for fifty years, and reads the inheritance rules before the floor plan.The Private Letter
One letter a month.
One letter a month: what moved in the hotspots, one anonymised sale explained, one number worth knowing. No advertising, no tracking, one click to leave.